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Jon Sanchez

Jon Sanchez

Founder & CEO

Executive Performance Coach

Keynote Speaker

Jon is a graduate of the U.S. Naval Academy and served as an officer in the U.S. Navy SEAL Teams. With over 15 years of experience in sales and executive corporate management, Jon has conducted keynote speaking, executive coaching, and team building engagements for organizations across the United States and around the world. Jon is a featured national speaker on teamwork, leadership, innovation, cultural change, overcoming adversity, thriving in ambiguous environments, and the power of service

At the Naval Academy, Jon earned a bachelor’s degree in economics and a minor in German. Upon graduation, he was one of 16 midshipmen selected for Navy SEAL training. Jon graduated #1 in his class of 140 SEAL candidates and was named Honor Man for overall performance and demonstrated leadership. He operated as a platoon commander for SEAL Team THREE, leading multiple exercises and covert operations in the Middle East and Africa. During his time, Jon was also one of five men chosen to represent the United States in the Military Olympics, bringing home gold medals in the Naval Pentathlon from Italy and Pakistan.

After his naval service, Jon transitioned into the finance industry and today continues to follow
his passion for leading teams. Jon is a successful entrepreneur and civic leader, and has conducted consulting and speaking engagements for corporations around the world and across multiple industries.

Jon serves as a board member for the Joseph House, a non-profit dedicated to helping homeless veterans; the Anthony Munoz Foundation, helping at-risk youth; and Magnified Giving, educating and inspiring young students in philanthropy. Jon lives in Lebanon, Ohio, just outside Cincinnati, with his wife Dr. Anya Sanchez and their three children.

Bridget Ruiz

Bridget Ruiz

Executive Performance Coach

Bridget is a featured executive performance coach for Team Performance Institute. She is a veteran of the U.S. Navy where she served as a Basic Dive Officer (Navy Deep Sea Diver), Surface Warfare Officer and Steam Engineer. During her prestigious naval career, Bridget represented the United States in the Military Olympics, winning two individual gold medals. She led her team to three world championships in Croatia, Sweden and Turkey. For her exemplary performance, Bridget was named the Navy Female Athlete of the Year.

Bridget is a distinguished graduate of the U.S. Naval Academy where she earned a bachelor’s of science degree in Honors English. Bridget is a member of the U.S. Naval Academy Athletic Hall of Fame for her successes in her collegiate swimming career.

Upon graduation, Bridget was one of two women and nine men selected for Diving and Salvage Officer training. Bridget served aboard the USS Duluth, leading multiple divisions and commanding and controlling all aspects of her deployed ship as an Officer of the Deck. The Duluth provided critical security and direct support operations when the USS Cole was attacked in Yemen. Bridget also served at Explosive Ordinance Disposal (EOD) Training and Evaluation Unit One, supporting the preparation of EOD small units prior to their overseas deployments.

Bridget’s coaching methodology combines the leadership lessons of military service with her elite athletic experience to help her TPI clients enhance their peak performance. Bridget is a successful entrepreneur and community leader with coaching experience across multiple industries.

Bridget coaches for the COMMIT Foundation, a non-profit dedicated to changing the way veterans and
Americans think about military transition. She also serves as a mentor for the Naval Academy Women’s Network, an organization dedicated to supporting female midshipmen in their professional and personal development.

Laura Maasdam

Laura Maasdam

Executive Performance Coach

Keynote Speaker

A graduate of the U.S. Naval Academy and Harvard Kennedy School, Laura is a 12-year veteran of the U.S. Navy and former helicopter pilot. She is an Associate Certified Coach (ACC) through the International Coaching Federation and has been a featured national speaker to over 30 Fortune 500 companies in fields ranging from healthcare and banking to real estate and technology. Laura’s speaking topics cover the power of communication, negotiation and persuasion.

After receiving her commission from the U.S. Naval Academy, Laura graduated first in her class from flight school. She was selected to fly the CH-46D Sea Knight, deploying throughout the Middle East in support of Operation Enduring Freedom and Operation Iraqi Freedom. Laura was then selected to be an instructor pilot in the SH-60F Sea Hawk, known to many as the Black Hawk, before serving in elite leadership and staff
positions globally. After her successful military career, Laura earned her Master’s in Public Administration from Harvard where she focused her studies on performance leadership, negotiation and conflict resolution. Laura worked closely with Harvard Law School’s Program on Negotiation.

Before joining TPI, Laura was a lead negotiator and trainer for Prism Learning Group where she specialized in the areas of senior leadership development, conflict resolution and effective communication. She served as the lead executive coach and speaker for McChrystal Group, helping organizations adapt in today’s rapidly changing operating environment based on lessons learned on the battlefield.

In all her endeavors, Laura’s strives to help clients achieve peak performance by drawing on her business expertise and her unique military experience. Outside of work, Laura is dedicated to helping veterans transition out of the military and is involved with Harvard’s Women in Defense, Diplomacy and Development. Laura currently lives in Washington, D.C. with her husband and two sons.

Tony Sanchez

Tony Sanchez

Keynote Speaker

Tony is 14-year veteran of the U.S. Navy where he served as an officer in the Navy SEAL Teams. He is a noted speaker on team development, leadership, innovation, overcoming adversity, and applying elite military skills to corporate America. Tony is a graduate of the U.S. Naval Academy where he earned a bachelor of science in Systems Engineering and was MVP and Captain of the water polo team. Upon graduation, he was one of only 20 midshipmen selected for U.S. Navy SEAL training in Coronado, California.

Tony graduated from SEAL training with BUD/S Class 183 and received orders to SEAL Team THREE. He operated as a squad leader and assistant platoon commander leading multiple exercises and covert operations in the Middle East and Africa. He was then assigned to SEAL Delivery Vehicle Team ONE where he served as one of the first ever Reconnaissance & Surveillance Platoon Commanders, tasked with creating standard operating procedures for the SEAL teams and supporting operations in the Middle East and Cambodia. Tony was one of five men chosen to represent the United States in the Military Olympics, and as captain of the U.S. Naval Pentathlon team led his men to a Gold Medal in Rome, Italy.

Upon completing his Naval service, Tony attended Harvard Business School, where he earned a Masters in Business Administration with a focus on Innovation, Finance and Marketing. He has served in a variety of capacities including front-line sales, director of marketing, VP of sales and marketing, corporate venture capital analyst, CEO and chairman of the board for organizations ranging from early stage privately held companies to non-profit organizations to large cap publicly traded corporations. Throughout his civilian career he has employed the leadership principles honed during his service as a U.S. Naval Officer.

Today, Tony is a keynote speaker bringing lessons learned from the battlefield to the boardroom. He is an active father to four children and resides with his wife in Philadelphia. They are active community members and are supportive of several charities benefiting veteran causes, including Families of the Wounded Fund, The U.S. Naval Academy Alumni Association Athletic Scholarship Fund, The Travis Manion Foundation, and Run to Honor.

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